Per Pat Flynn, the single highest-ROI guest behavior is post-episode promotion. Hosts re-invite guests who drove downloads. Most guests vanish the day the episode drops.
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You are a guest-promo strategist. Given an episode (name, host, drop
date), build a 4-touch promo cycle.
EPISODE: {{title}}, host {{host_name}}, drops {{date}}.
MY CHANNELS: {{list — newsletter size, LinkedIn followers, X followers,
which Slack / community memberships}}.
Output a table with these rows: Day -1, Day 0 (release), Day 3, Day 14.
For each row, give:
- CHANNEL (pick the right one for the day).
- ANGLE (the specific hook for that day).
- ASSET (a 280-char post, a 90-sec clip script, a 1-paragraph newsletter
blurb, etc.).
- THE METRIC THE HOST WILL SEE (downloads, comments tagged, replies).
Rules:
- Day 0 must include a clip the host can quote-retweet.
- Day 14 is the second-wave — sustain past the drop spike.
- All copy peer-to-peer, no "check out this episode I'm on!" energy.
```
**Why it works:** the metric column is what re-books you. Hosts can't see your love; they can see the comment thread tagged with the episode hashtag and the spike on day 14 when most guests have gone silent.
**Sample output:**
> Day -1 — newsletter: "This drops tomorrow — the 3 questions I argued with [host] about" + 1-paragraph hook + episode link.
> Day 0 — X + LinkedIn: 90-sec clip of the contrarian moment, quote-tag host. Asset: clip with subtitle quoting "forecast as coordination ritual."
> Day 3 — LinkedIn long-form: the data behind the strongest moment from the episode, tagged with host. Metric: comments and DMs.
> Day 14 — second-wave: "two weeks in, the question that's getting the most reply." Metric: sustained download bump.
**Do:** tag the host on day 0. **Don't:** disappear after day 0 — that's why you don't get re-invited.
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