What each tool actually does — drafting AI vs CLM vs AI-CLM
The first mistake every legal-tech buyer makes is treating these three as substitutes. They're not. **Spellbook** is a drafting and review assistant — you open a Word document, the panel sits on the right, and it suggests clauses, flags risky language, redlines counterparty paper, and answers questions about the contract in front of you. It does not store contracts, route approvals, or remind you about renewals. It's a tool for the lawyer at the keyboard, not the operations team behind them (https://www.spellbook.legal).
**Ironclad** is the opposite end of the spectrum. It's a full contract lifecycle management platform — request intake forms, dynamic templates, conditional approval workflows, native e-signature, a searchable repository, and AI on top of all of it. When a salesperson at a mid-sized SaaS company needs an MSA, they fill out an intake form in Salesforce, Ironclad assembles the doc from a template, routes it through legal and finance based on dollar value, sends for signature, and files it in the repository with extracted metadata. That's CLM (https://ironcladapp.com/product/clm-platform).
**LinkSquares** sits between, but closer to Ironclad. It markets a three-product stack: Finalize handles pre-signature workflow and templating, Analyze is the post-signature AI repository (extract obligations from your existing PDF dump), and Prioritize is a legal project-management add-on. The pitch is that LinkSquares was AI-first from day one — Smart Values extraction has been the core IP since 2017 — whereas Ironclad bolted AI Assist onto an existing workflow engine. Whether that matters depends on how much you weight AI quality vs workflow depth (https://linksquares.com/products/).
The practical buying lesson: if you're a solo lawyer or a 5-person in-house team drowning in drafting hours, you want Spellbook. If you're a 500-person company with procurement, finance, and legal all touching contracts, you want Ironclad or LinkSquares. If you're somewhere in between and you already use Word religiously, you may run Spellbook plus a lighter CLM. They are not mutually exclusive.